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Exploring Shopify Dropshipping: A Beginner’s Guide

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shopify dropshipping

Introduction


Have you ever dreamed of running your online business without any investment, bothering to stock inventory, or shipping hassle? Welcome to the world of Shopify dropshipping! Dropshipping is a business model where a business/seller sells products that are manufactured, stocked, and dispatched by a third-party supplier. The seller only needs to create an e-commerce store through which he can promote products and receive orders however, he still needs to manage customer service and answer the customer queries. The biggest advantage of this model is that sellers do not need heavy investment in inventory and they only pay for products after they’ve made a sale.
There are a lot of e-commerce platforms available worldwide eg. Amazon, WooCommerce, Amazon, Etsy, Shopify, etc. Each platform has its pros and cons. Shopify is one of the best e-commerce platforms for beginners.
This guide is here to break down everything you need to know about starting your dropshipping business on Shopify, from why it’s important to how to get started.

Why Shopify Dropshipping

The following unique features make Shopify dropshipping an appealing option for entrepreneurs especially beginners who want to start an online business with minimal hassle and maximum profit potential.

Easy Setup:

Shopify is a user-friendly e-commerce platform that is easy to set up and manage even if you’re new to e-commerce. It does not require technical expertise and tutorials are freely available on the internet for beginners. 

No Inventory Hassles:

You don’t need to purchase or store any product in advance. You just have to display items from suppliers on your Shopify store and complete orders by shipping them directly from suppliers to customers. You can make money as you grow your customer base with good customer service.

Wide Product Range:

there are a lot of resources available that connect you with different suppliers. With Shopify dropshipping you can offer a wide range of products and add new products easily to your existing list, it does not increase your overhead marginal cost however you can expand your customer base with a variety of products. Product hunting tools and supplier directories are easily available.

Flexibility and Convenience:

You can run your dropshipping business from anywhere, anytime, as long as you have internet access. This business model is very attractive for those who want a passive income source with no geographical boundaries and want to enjoy time flexibility.

Easy to Grow:

As your business expands, Shopify scales with you. Adding new products, reaching more customers, and handling more orders is a walk in the park.

Lots of Helpful Tools:

Shopify provides lots of applications and tools to attract customers and boost sales like marketing apps, analytics, and inventory management systems.

Safe and Secure Payments: Shopify dropshipping provides an authentic and secure payment processing and product delivery service. It enhances your store’s credibility and customers can easily place and track their orders.

Professional Store Design:

You can create a professional-looking online store with Shopify’s templates and customization options, which helps in making customer’s shopping experiences more delightful and cherishable. 

Profit Potential:

With smart product selection and marketing strategies, Shopify dropshipping can be a perfect choice due to low overhead costs and high margins. Shopify is the prime choice of many businesses as it charges the lowest transaction fee to sellers and provides its payment gateway in addition to over a hundred external gateways. This flexibility allows businesses to cater to various customer preferences and to manage a smooth payment processing process.

Popular Dropshipping Models

There are following three drop shipping models which are the most popular:

  1. Traditional Dropshipping: In this model, an e-commerce store owner works as a business partner with a supplier. The store owner works as a salesperson by taking care of orders and customer service while the supplier handles production, storage, and delivery of the product.
  2. Print on Demand: This is when you sell customized products like shirts, mugs, posters bags journals, etc. Production starts as the order is received. In this way, suppliers do not need to hold or stock inventory and they ship products immediately after production directly to the customers.
  3. White Labeling: It means you can make your brand on existing products. This is an agreement with the supplier that you sell their products with your name and label.
    How to Start Shopify Dropshipping Step by Step-by-Step Process:
  4. Pick Your Niche: Find something that is in demand, and has low competition and good profit margins. You can use tools like Oberlo, Google Trends, Google Keyword Planner, or AliExpress to find profitable products. The next task is to choose one of the three dropshipping models discussed above whether you want to sell print-on-demand products or existing ones. Then search for the suppliers with competitive pricing.
  5. Understand the target audience: After deciding your niche and dropshipping model it is very important to understand the target audience. It helps a lot in strategizing your marketing campaign and catering the customer demand with product features that are valuable for customers. It also helps in deciding what kind of content you need to drive the audience’s attention.
  6. Register for your Shopify Account: Sign up for Shopify and choose a subscription plan that fits your needs. Now it’s time to design Your Store. Make your Shopify store attractive to visitors with captions and engaging content. You can use pre-made Shopify designs and themes to get started quickly.
    Once your store is live, import products with descriptions directly from your dropshipping app.
    At this stage visit competitors’ stores and set a reasonable price after calculating shipping and overhead costs.
  7. Market Your Store: Develop a smart strategy to promote your products. Utilize multiple sources like social media, email, or search engines to reach out to customers. Search engine optimization is crucial for organic growth and transporting more relevant traffic to your store. Prioritize your marketing goals, and make your online store stand out with unique, relevant, and engaging content. 
  8. Customer service and order Fulfillment: Although in a dropshipping model, the seller has minimal role in order fulfillment they must be available to solve customer queries until the customer receives and is satisfied with his/her order. Good customer service and positive reviews are vital to the success of any e-commerce business.
  9. Keep Learning and Improving: Pay attention to all the statistics and growth matrices of your Shopify store. Always try new things and see what works best for you. Keep your store updated with the latest trends and do competitors analysis from time to time. 

Final thoughts!

To put it in a nutshell, Shopify dropshipping is a profitable opportunity for anyone who wants freedom of time and space, looking to dip their toes into the world of online business. With the right guidance and resources, starting your dropshipping store can be an exciting and rewarding journey. So, what are you waiting for? Book an appointment with the Femitech team of experts to guide you through your e-commerce journey.

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